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The standard internal dimensions of a 20-foot container is about 19.35'x7.71'x7.83' giving an internal volume of 1168 cubic feet. Dividing this volume into the carton volume of 1.5 cubic feet gives the number 778. Even this figure is wrong because the size of the carton is an odd one.
If you stack the cartons lengthwise across the container length of 19.35', you can accommodate a maximum of 12 rows. A maximum of 7 rows of such 12-row cartons can be accommodated along with width of the container, giving 84 cartons per layer. 7 such layers can be stacked along the height of the container accommodating a grand total of only 588 cartons.
That leaves a lot wasted space. So you change the arrangement. Cartons are arranged lengthwise across the width of the container. That accommodates 5 cartons across the width. 19 such 5-rows can be accommodated across the container length, accommodating 95 cartons per layer. The number of layers remains the same at 7 and so the total number of cartons that can be packed this way is 665, significantly more than the last arrangement. Even now, there is wasted space that cannot be avoided considering the misfit between carton volume and container volume.