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Second, your book should have your website and contact information in it. Encourage the customers to visit your website for free information. At your website you can capture their personal information on a power squeeze page. Customers can also recommend your book and website to friends, family, and colleagues.
Third, you can work with a promoter to round up mailing lists and sky rocket your sales ranking on Amazon.com. Not only can you receive new leads, but your partners will also benefit from the partnership. New leads can lead to several lucrative deals in the future. In essence, everyone in the partnership wins.
Fourth, check out Amazon.com on a daily basis as they add new features. You need to keep up-to-date on any new Amazon features that may help you sell your book. Other ideas to help promote your book include finding people that will interview you as an author. They will then provide you with a CD. You can send this CD to customers who have purchased your book or offer it as a free bonus with your book.