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Imagine hosting your own seminar. Whether you dream of hosting clients for the weekend, prospects for a few hours, or colleagues for a lunch-hour workshop, let's make this year the year you realise that dream! Planning and hosting a seminar, workshop, or other event's not nearly as hard as you might expect. And today I'd like to share with you the five secrets to a flawless event.

Decide on a format.

Remember, your event doesn't have to be in-person. You could conduct it virtually--over the telephone or Internet. You could offer webcasts and live.

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  1. chats, an email list for lengthier discussions, or you could use an online meeting space.
  2. Besides deciding whether your event will be in-person or virtual, you'll also need to determine how long the event will last, what you'll cover, and how you'll cover it. Will you host guest speakers? Will you offer discussion panels? Or will the event be primarily lecture-based? Go with your gut on these decisions. What makes the most sense for your audience? What format do you prefer? How can you best deliver your information?

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Decide whom to invite. Will you advertise the event? Open it only to your select clients? Offer it to a targeted list of prospects?

It may seem strange to decide on your audience before narrowing down your topic, but by picking out your ideal audience first, you'll be able to zero in precisely on their interests.

Posted by Someone on April

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At this stage, also decide how many people you're comfortable hosting. Are you picturing a small, intimate group of 20 people? Or do you see yourself speaking before hundreds?

Posted by Someone on April