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Ultimately, I believe that you should show that you have taken the time to get to know them on some level and know what their products are. When people feel that you respect them and their product or service, this can go a lot farther than being seen as just a source of your revenue.

Ultimately, plan, prepare and then take action and you will find yourself not only attracting great JV partners but also making good friends along the way.

"I’ve always found it very important to do your homework first and then talk."

Posted by Someone on April

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  1. Irwin M. Jacobs, Qualcomm Inc. CEO Joint Ventures are considered an essential part of growing your business and becoming successful. However, many people looks at JV’s as a fearful or overwhelming idea. If you follow some steps and have some preparations together then you can move forward confidently.
  2. First, before approaching anyone, do you have your business set up and do you know what you want to do a joint venture on. Many of the people that you approach may already be receiving several offers, so preparation is the key.
  3. Then decide on who you want to have JV’s with. If you are not sure, you can do some research to help you find some potential people. The details on searching can be an article in its self, but to highlight you can:

Posted by Someone on April

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Look at what your business is; what other businesses would complement yours. Then search the web for them. You can also ask around at forums and newsgroups and ask for referrals. Once you have done that carefully, pick a handful that you would like to try. Look at their websites. Ask yourself, what is it about them that I like and why would I want to do business with them. What about their site stands out for me and that I could comment on.

Is there a report or course that I could try get to know them better. Is there a product that I can try? Is this even the right person for my JV? When you understand the other person, not only will it help you approach them, you will also be able to know if indeed you could recommend them to your list.

Posted by Someone on April

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Then decide which of them you would want to work with. Now you can approach them. Think about what your goal is for the JV. Yes, there are the thousands of dollars it can bring, the free advertising and leveraging each other’s resources, but what is the ultimate goal for each JV.

Posted by Someone on April