The simple fact of the matter is that it takes two types of skills to get ahead in the world today: the ability to do a good job and - what is becoming increasingly important - the ability to land a good opportunity in the first place. Unfortunately for most of us, our teachers only taught us how to perform well; they didn't spend a whole lot of time showing us how to stake our claims - how to make sure we get the credit, rewards, and opportunities we deserve. That was supposed to be automatic.
Well, it's not!
It's a jungle everywhere! Throughout your life, you can expect that you will be out there too - over and over again - fighting for your place in the world. It's not enough to be another good also-ran; successful candidates know they must stand out in a crowded field. They must get noticed before they can ever hope to get offers.